The Feast Blog

It’s hard to write every day.

But every day, before I go to bed, I write.

At first it was actually a bit easier. I had nothing to prove, no one to impress. I could just write and if a few people ended up reading it, that’s awesome.

But since I started my writing challenge, over 70 days ago, I’ve had a few posts that became very popular.

Afterward, I realized that this changed my perspective.

I found myself trying to replicate that success every time I write. I tried to make every post epic. I wanted every post to make it big.

But that’s improbable. It’s extremely hard to predict which posts are going to click with people and which ones will fall flat.

Sometimes a post you whip up in 10 minutes will explode. Sometimes you’ll spend 5 hours working on a post and hit publish to the sound of crickets.

Have you found yourself attempting the same thing in other areas of your life?

At work, in social situations, when playing games, when trying to stay in shape and exercise every day?

We try to make every attempt perfect and when we can’t make it perfect, we tend to just not to do it at all.

But the point of practice isn’t to be perfect every time. It’s to do something regularly, knowing full well that most of the results won’t be great. But by doing it over and over again, even when you’re lacking motivation and inspiration, that’s how you’ll truly become a master.

As you build the habit and practice every day, your chance of a big hit increases.

You become better, more intuitive and you start to win more consistently.

Jerry Seinfeld writes jokes every day. Most of them probably sucked when he started.

"…it isn’t the one-shot pushes that get us where we want to go, it is the consistent daily action that builds extraordinary outcomes." -Brad Isaac 

Fred Wilson writes every day. Every post isn’t world changing, but a lot of them are pretty damn good because he’s been doing it so long.

"As all of you know, I write every day. It is my discipline, my practice, my thing. It forces me to think, articulate, and question. And I get feedback from it. When I hit publish, I get a rush. Every time. Just like the first time. It is incredibly powerful." -Fred Wilson

Anyone you know who’s an amazing cook doesn’t hit a homerun at every dinner party because they just tried really hard. They can cook an amazing dish because they’ve built a habit of cooking every day and over time, the frequency of it coming out amazing increased.

Everything in our life is just practice for the next time we need to do it.

So don’t worry about making everything perfect. It won’t be. The only thing that matters is that you do it regularly and consistently, even if it’s imperfect.

If you can do that, you’ll start to win more frequently.

Imperfect practice makes perfect.